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Informative Articles

Attract and Retain Top Talent
HOW TO ATTRACT AND RETAIN TOP TALENT: BUILDING AN ATTRACTIVE COMPANY CULTURE (reprinted from Technology Digest, June, 1998) How do you attract, and then keep, your most talented people committed, loyal and motivated? The question has frustrated...

Comparing Corporate and Personal goal attainment programs that have developed over thousands of years with modern day programs.
Comparing Corporate and Personal goal attainment programs that have developed over thousands of years with those of modern day legends such as Covey - “The 7 Habits of Highly Effective People” By Jason Armstrong, Ph.D. Copyright 2005. In the...

Developing Your Mission
"The best Leader is one who knows how to pick good people to do what he or she wants done and self-restraint enough to keep from meddling with them while they do it." - Heidi Richards - Developing Your Mission Mission statements describe the...

Starting Your Business: Avoiding the "Me Incorporated" Syndrome
Many people who want to start a business have similar reasons for their ambitions. Typically, they are seeking autonomy from an employer, freedom, or control over their own destiny, which also means that they can determine their own income, work...

Strategic Clarity for Communication Management
Over the past few weeks I've been developing plans for a communication project, a media relations campaign. That's prompted me to reflect again on the communication management process by which we transform communication ideas into...

 
New Years' Resolutions for Your Business

You can meet your goals for your business this year. Consider these resolutions as ten steps to your success in 2005.

1. Develop a business plan or strategic plan. You won't get
where you're going unless you know where you want to be and let your employees know as well.

2. Constantly Promote Your Business. You can't execute one marketing effort each year and expect your business to grow. Plan marketing efforts quarterly or even monthly and plan
time for follow through and tracking of results.

3. Create action plans for each person in your organization. Make sure every employee knows how his or her job relates to the company's overall vision, and that each has individual objectives and goals with measurable standards and timetables.

4. Survey your employees. Sometimes the biggest employee dissatisfactions are the easiest things to fix. Know what changes your employees would like to make in their work lives and do your best to increase their quality of work life (and usually their productivity as well).

5. Survey your customers and suppliers. Maybe the way you
are doing business is costing you relationships with suppliers and customers. Know what bugs them and make it easy to do business with your company.

6. Set up business performance measures and get only those key indicator reports you need to run your business. Don't waste your time and staff time compiling reports you never
use. Know what you need to know to run a successful business, study those reports every month, and use them to
take action.

7. Do a human resource compliance audit

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and stay out of legal trouble. Unless you have a fully staffed HR
department, you may not be aware of all of the compliance laws regarding employees. Have an audit done by an outside professional and prevent problems that could result in
million dollar lawsuits by unhappy ex-employees.

8. Know your top 10 customers - what more can you do for them, where can you find more just like them. List your top ten customers by sales volume and let everyone in your organization know who they are. Are they in a particular geographic region, of a particular type - what is similar
about them? Do everything you can to build on those relationships.

9. Get a coach or mentor, or join a business support group. Build accountability into your own personal planning by asking others to help you turn your dreams into reality.
Enlist people who you can trust to give you objective feedback and create deadlines for your planned successes.

10. Make a list of the year's accomplishments and celebrate your successes with your employees. Don't forget to acknowledge and celebrate each of your milestones. The best
part of creating a plan is to know when you've reached your goals, allowing some time to pause and appreciate the accomplishment, and begin to create your next set of goals.

About the Author

Jan B. King is the former President & CEO of Merritt Publishing, a top 50 woman-owned and run business in Los
Angeles and the author of Business Plans to Game Plans: A Practical System for Turning Strategies into Action (John Wiley & Sons, 2004). See www.janbking.com for more information.